How to randomize push notification copy with Liquid and A/B testing
Users ignore repetitive notifications. Here's the randomization approach that kept our meditation reminders fresh using existing platform features.
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Users ignore repetitive notifications. Here's the randomization approach that kept our meditation reminders fresh using existing platform features.
iOS and Android group notifications from the same app together. Great for users, bad for engagement. Here's how to keep them separate when it matters.
Send a push notification when it's about to rain in your user's city. It's easier than you think—just 10 lines of code and a free weather API.
Standard push notifications barely get noticed anymore. Learn how to add rich media, interactive buttons, and even payment options directly in the notification.
Most apps ask for push permissions once and fail. Smart apps use soft prompts, provisional push, and strategic timing to maximize opt-ins.